Citibond Travel has over 50 years of expertise in the travel industry. The company partnered with Lyca Radio Network and BizAsiaLive.com for an exclusive Sri Lanka tour, led by celebrity presenter and radio executive Raj Baddhan.
Lyca Radio and BizAsiaLive.com shared full coverage on Instagram and Facebook. Lyca Radio also aired live daily updates starting 6th May 2025.
Through this collaboration, Citibond Travel highlighted its exceptional services and showcased premium resorts across Sri Lanka.
Raj Baddhan brought a powerful reach with more than 150,000 followers across Instagram, X, Facebook, and LinkedIn. BizAsiaLive.com’s 100,000 followers and Lyca Radio’s market presence added to the impact.
Raj Baddhan, CEO of Lyca Radio, expressed his excitement:
“We built a strong partnership with Citibond Travel. I felt honoured to serve as their brand influencer for this Sri Lanka journey. With Lyca Radio and BizAsiaLive.com, I loved sharing unforgettable experiences that captured Sri Lanka’s culture, lifestyle, escapes, and entertainment.”
Hitesh Mehta, Managing Director of Citibond Travel, added:
“I was thrilled we partnered with Raj to showcase Sri Lanka’s beauty and culture. This was our first collaboration of this kind, and it felt right with Raj and Lyca. His passion for travel and authentic storytelling perfectly matched our ethos. Watching Raj share Sri Lanka’s wonders felt magical. I followed him closely and hope others did too!”
Click here to view Raj’s itinerary.
